Hiring older workers is a good idea

The job environment has changed. A lot of older workers (50 and up) are being left out in the cold; not finding jobs as easily as their younger counterparts. However, Tofutti’s founder and CEO, David Mintz, goes against the grain…hiring older workers.

For David, hiring older workers brings an important factor to the table, something younger workers might not have…experience.

Here’s a blurb from today’s article in the AP:

Hiring older workers is a good idea Older people searching for jobs have long fought back stereotypes that they lack the speed, technology skills and dynamism of younger applicants. But as a wave of baby boomers seeks to stay on the job later in life, some employers are finding older workers are precisely what they need.

“There’s no experience like experience,” said David Mintz, CEO of dairy-free products maker Tofutti, where about one-third of the workers are over 50. “I can’t put an ad saying, ‘Older people wanted,’ but there’s no comparison.”

Mintz admits his own age, 82, fuels his support of older workers. But he echoes Peter Cappelli, a University of Pennsylvania professor who co-authored “Managing the Older Worker,” saying he sees daily proof among the older individuals he has hired at Cranford, N.J.-based Tofutti: Fewer absences, fewer mistakes, a greater ability to solve problems and a willingness to put in more hours.

And David knows what he’s talking about. At 82 years old, he still works 15-hour shifts and sometimes he’ll drive 500 miles a day to visit factories – now that’s work ethic!

Via the Associated Press.

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Tofutti Cuties: “A tasty, dairy free option”

Elisa Zied R.D., C.D.N., author of Nutrition At Your Fingertips, gives Tofutti Cuties a big thumbs up if you’re looking for tasty alternative to dairy ice cream sandwiches. Have a look!

Tofutti Cuties: "A tasty, dairy free option"

Tofutti Cuties are available in seven varieties: Vanilla, Chocolate, Cookies ’N Cream, Key Lime Pie, Mint Chocolate Chip, Totally Vanilla, and Wild Berry.

Via Huffpost Healthy Living.

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WholeFoods Magazine tells “The Tale of Tofutti”

You probably don’t know this, but Tofutti Brands, Inc. used to be known as “Tofu Time.” Tofutti’s founder and CEO, David Mintz, called it that because back when he ran his restaurant, Mintz Buffet in New York City, he would close up shop at night and experiment with tofu…that was – tofu time!

After years of hard work, Tofutti blossomed into the company it is today: a top seller of premium dairy-free desserts, frozen foods, and cheeses.

WholeFoods Magazine just published a wonderful write up about how Tofu Time became Tofutti. Here’s an excerpt:

WholeFoods Magazine tells “The Tale of Tofutti”“One day I was reading a whole food magazine and they talked about tofu,” said David Mintz. “I didn’t know what that was. It explained that tofu takes on the flavors of anything you want, but it’s tasteless by itself.”

Inspired, Mintz took a trip to Chinatown and bought tofu. Although “it tasted like you bit into a pillow,” Mintz was determined to make a dairy-free ice cream. That’s when Tofu Time was established. From 10 p.m. until 2 or 3 in the morning, Mintz perfected the recipe until it was ready for testing. He gave out samples on the street, and word of mouth quickly spread about Mintz’s delicious dairy-free treat. Soon, everyone was singing Mintz’s praises including Sylvia Porter, a New York Post writer, who christened Mintz the Tofu Guru.

Big thanks to Brittany Tenpenny of WholeFoods Magazine for a great piece!

And, curious about how the Tofutti name came to be? Well, it all started with confetti…

Via WholeFoods Magazine.

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New gluten-free Wisconsin store sells Tofutti

Entrepreneur Karla Raue turned an old Party Shop into a gluten-free emporium. On February 1st, GLUTEN-FREE FOR-ALL, LLC (yup, it’s all caps) opened its doors in Jefferson County, Wisconsin, selling a vast array of gluten-free foods…and Tofutti is in the mix!

Karla’s store is stocked with Tofutti Better Than Cream Cheese and Better Than Sour Cream.

New gluten-free Wisconsin store sells Tofutti“I carry a full line of dairy-free ‘dairy products,“ remarked Raue. “It seems like gluten and dairy problems go together quite often.”

She carries Tofutti sour cream, she elucidated, which also comes in a guacamole flavor. Then there’s the Tofutti cream cheese in a couple of flavors, like garlic and herb, French onion, and herb and chive.

You can use Tofutti Better Than Cream Cheese and Better Than Sour Cream to make awesome dairy free, gluten free recipes like this gluten-free cheesecake and this Asian inspired mushroom and eggplant stir fry. Get cooking!

Via the Lake Millers Leader.

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